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Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant /
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Kim, W. Chan
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Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /
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Kim, W. Chan
Published 2005
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BLUE OCEAN SHIFT BEYOND COMPETING : PROVEN STEPS TO INSPIRE CONFIDENCE AND SEIZE NEW GROWTH /
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Kim, W. Chan
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