APA (7th ed.) Citation

Pine II, B. J., & Davis. (1993). Mass customization: The new frontier in business competition. Harvard Business School Press.

Chicago Style (17th ed.) Citation

Pine II, B. Joseph, and Davis. Mass Customization: The New Frontier in Business Competition. Boston, Mass: Harvard Business School Press, 1993.

MLA (8th ed.) Citation

Pine II, B. Joseph, and Davis. Mass Customization: The New Frontier in Business Competition. Harvard Business School Press, 1993.