Mass customization : the new frontier in business competition /

Mass customization : the new frontier in business competition /

Bibliographic Details
Main Author: Pine II, B. Joseph
Other Authors: Davis
Format: Book
Published: Boston, Mass: Harvard Business School Press, 1993.
Subjects:
Competition
Service industries -- > Technological innovations -- > Management
New products -- > Management
Mass production -- > Management
Manufactures -- > Technological innovations -- > Management
Technological innovations -- > Management
Description
Physical Description:333p.
ISBN:0875843727

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