Cases in strategic marketing management : business strategies in Latin America /

Cases in strategic marketing management : business strategies in Latin America /

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Bibliographic Details
Main Author:	D'Andrea, Guillermo J.
Other Authors:	Quelch
Format:	Book
Published:	Upper Saddle River, New Jersey: Prentice Hall, 2000.
Subjects:	Marketing -- > Latin America -- > Management -- > Case studies

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