APA (7th ed.) Citation

Gustafsson, A., & Johnson. (2003). Competing in a service economy: How to create a competitive advantage through service development and innovation. Jossey-Bass.

Chicago Style (17th ed.) Citation

Gustafsson, Anders, and Johnson. Competing in a Service Economy: How to Create a Competitive Advantage Through Service Development and Innovation. San Francisco: Jossey-Bass, 2003.

MLA (8th ed.) Citation

Gustafsson, Anders, and Johnson. Competing in a Service Economy: How to Create a Competitive Advantage Through Service Development and Innovation. Jossey-Bass, 2003.