The best of branding : best practices in corporate branding /

Bibliographic Details
Main Author: Gregory, James R.
Format: Book
Published: New York: McGraw-Hill, 2004.
Subjects:
LEADER 00661cam a2200205 7i4500
001 0000004927
005 20151104090000.0
005 ##20151104104900.0
003 ##MY-KlINT
020 # # |a 0071403299  
039 # 9 |y 201511041049  |z VLOAD 
090 0 0 |a 658.827   |b GRE 
100 1 # |a Gregory, James R. 
245 1 4 |a The best of branding :   |b best practices in corporate branding /   |c James R. Gregory. 
260 # # |a New York:   |b McGraw-Hill,   |c 2004. 
300 # # |a xvi, 224 p;   |c 23cm. 
500 # # |a Includes index 
650 # 0 |a Brand name products --   |x Management  
650 # 0 |a Brand name products --   |x Management --   |y Case Studies  
999 |a 0000056847  |b BOOK  |c Main Non-Fiction  |e INTAN BK