Bacon, T. R., & Pugh, D. G. THE BEHAVIORAL ADVANTAGE: What the Smartest, Most Successful Companies Do Differently to Win in the B2B Arena.
Chicago Style (17th ed.) CitationBacon, Terry R., and David G. Pugh. THE BEHAVIORAL ADVANTAGE: What the Smartest, Most Successful Companies Do Differently to Win in the B2B Arena.
MLA (8th ed.) CitationBacon, Terry R., and David G. Pugh. THE BEHAVIORAL ADVANTAGE: What the Smartest, Most Successful Companies Do Differently to Win in the B2B Arena.
Warning: These citations may not always be 100% accurate.