THE BEHAVIORAL ADVANTAGE : What the Smartest, Most Successful Companies Do Differently to Win in the B2B Arena /
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| Other Authors: | |
| Format: | Book |
| Language: | English |
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| Item Description: | Includes index |
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| Physical Description: | xi, 308 pages: illustrations; 24cm. |
| Bibliography: | Bibliography: pages [295]-300 |
| ISBN: | 9780814472255 0814472257 |