Opt-in marketing : increase sales exponentially with consensual marketing /

Bibliographic Details
Main Author: Roman, Ernan
Other Authors: Hornstein
Format: Book
Published: New York: McGraw-Hill, 2004.
Subjects:
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100 1 # |a Roman, Ernan 
245 1 0 |a Opt-in marketing :   |b increase sales exponentially with consensual marketing /   |c Ernan Roman and Scott Hornstein. 
260 # # |a New York:   |b McGraw-Hill,   |c 2004. 
300 # # |a xiv, 296 p:   |b ill;   |c 24cm. 
500 # # |a Includes bibliographical references and index. 
650 # 0 |a Customer relations  
650 # 0 |a Database marketing  
650 # 0 |a Relationship marketing  
700 0 # |a Hornstein,   |h Scott  
999 |a 0000057656  |b BOOK  |c Main Non-Fiction  |e INTAN BK