APA (7th ed.) Citation

KOTLER, P. (2003). Marketing management (11th ed.). Prentice Hall.

Chicago Style (17th ed.) Citation

KOTLER, Philip. Marketing Management. 11th ed. Upper Saddle, New Jersey: Prentice Hall, 2003.

MLA (8th ed.) Citation

KOTLER, Philip. Marketing Management. 11th ed. Prentice Hall, 2003.