Consumer-centric category management : how to increase profits by managing categories based on consumer needs /

Bibliographic Details
Main Author: ACNielsen
Format: Book
Published: New Jersey: John Wiley & Sons, 2006.
Subjects:
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245 1 0 |a Consumer-centric category management :   |b how to increase profits by managing categories based on consumer needs /   |c ACNielsen. 
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650 # 0 |a Retail trade --   |x Management  
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