APA (7th ed.) Citation

Johansson, F. (2006). The Medici Effect: What elephants and epidemics can teach us about innovation. Harvard Bussiness School Press.

Chicago Style (17th ed.) Citation

Johansson, Frans. The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation. Boston, Mass: Harvard Bussiness School Press, 2006.

MLA (8th ed.) Citation

Johansson, Frans. The Medici Effect: What Elephants and Epidemics Can Teach Us About Innovation. Harvard Bussiness School Press, 2006.