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|a 659.2
|b HAY
|
| 100 |
1 |
# |
|a Haywood, Roger
|
| 245 |
1 |
0 |
|a Corporate reputation,the brand and the bottom line :
|b powerful proven communication strategies for maximizing value /
|c Roger Haywood.
|
| 250 |
# |
# |
|a 3rd ed..
|
| 260 |
# |
# |
|a London:
|b Kegan Page,
|c 2003.
|
| 300 |
# |
# |
|a xvi,313p;
|c 24cm.
|
| 500 |
# |
# |
|a Includes bibliography and index
|
| 650 |
# |
0 |
|a Public relations
|
| 650 |
# |
0 |
|a Organizational effectiveness
|
| 650 |
# |
0 |
|a Corporate image
|
| 999 |
|
|
|a 0000060898
|b BOOK
|c Main Non-Fiction
|e INTAN BK
|