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|a 9780814473764
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| 039 |
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|y 201511041113
|z VLOAD
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| 090 |
0 |
0 |
|a 658.802
|b UPS
|
| 100 |
1 |
# |
|a Upshaw, Lynn B.
|
| 245 |
1 |
0 |
|a Truth :
|b the new rules for marketing in a askeptical world /
|c Lynn B. Upshaw.
|
| 260 |
# |
# |
|a New York:
|b AMACOM, American Management Association,
|c 2007.
|
| 300 |
# |
# |
|a vii,279p:
|b ill;
|c 23cm.
|
| 500 |
# |
# |
|a Includes bibliographical references and index.
|
| 650 |
# |
0 |
|a Integrity
|
| 650 |
# |
0 |
|a Marketing --
|x Decision making
|
| 650 |
# |
0 |
|a Marketing
|
| 999 |
|
|
|a 0000062033
|b BOOK
|c Main Non-Fiction
|e INTAN BK
|