Innovation, product development and commercialization : case studies and key practices for market leadership /

Innovation, product development and commercialization : case studies and key practices for market leadership /

Bibliographic Details
Main Author:	Rafinejad, Dariush, 1943-
Format:	Book
Published:	Ft. Lauderdale, FL: J. Ross Pub, 2007.
Subjects:	New products -- > Marketing Product management

Similar Items

Product leadership : pathways to profitable innovation /
by: Cooper, Robert G.
Published: (2005)

Superior product development : managing the process for innovative product /
by: WILSON, Clement Card
Published: (1996)

The product manager's field guide : practical tools, exercises, and resources for improved product management /
by: Gorchels, Linda
Published: (2003)

The product manager's handbook /
by: Gorchels, Linda
Published: (2012)

Creating innovative products and services : the fourth innovation method /
by: Wulfen, Gijs van
Published: (2011)

New Product Development : Successful Innovation in the Marketplace /
by: Brooke, Michael Z

Revolutionizing product development : quantum leaps in speed, efficiency and quality /
by: Wheelwright, Steven C.
Published: (1992)

Baked-in : creating products and businesses that market themselves /
by: Bogusky, A. M. (Alex M.)
Published: (2009)

Creative marketing for new product and new business development;
Published: (2008)

Managing product management : empowering your organization to produce competitive products and brands /
by: Haines, Steven
Published: (2012)

THINK BIG : Nine Ways to Make Millions from Your Ideas /
by: Debelak, Don

Selling blue elephants : how to make great products that people want before they even know they want them /
by: Moskowitz, Howard R.
Published: (2007)

Rules for revolutionaries : the capitalist manifesto for creating and marketing new products and services /
by: Kawasaki, Guy
Published: (1999)

Something really new : three simple steps to creating truly innovative products /
by: Hauptly, Denis J.
Published: (2008)

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /
by: Kim
Published: (2005)

Blue ocean strategy : how to create uncontested market space and make the competition irrelevent /
by: Kim, W. Chan
Published: (2015)

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant /
by: Kim, W. Chan
Published: (2005)

Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant /
by: Kim, W. Chan

Collaborating with customers to innovate : conceiving and marketing products in the networking age /
by: Prandelli, Emanuela
Published: (2008)

The product manager's dest reference /
by: Haines, Steven
Published: (2009)

Inspired! : take your product dream from concept to shelf /
by: Venkatraman, Vik
Published: (2011)

INSPIRING INNOVATION : 75 MARKETING TALES TO HELP YOU FIND THE NEXT BIG THING / /
by: Lury, Giles

Strategi laut biru : bagaimana mewujudkan ruang pasaran tanpa perebutan dan menjadikan persaingan tidak relevan /
by: Kim, W. Chan
Published: (2005)

Strategi lautan biru : cara mencipta ruang pasaran yang tiada tandingan dan menjadikan persaingan tidak relevan /
by: Kim, W. Chan
Published: (2011)

Strategi lautan biru : cara mencipta ruang pasaran yang tiada tandingan dan menjadikan persaingan tidak relevan /
by: Kim, W. Chan
Published: (2011)

Strategi lautan biru : cara mencipta ruang pasaran yang tiada tandingan dan menjadikan persaingan tidak relevan /
by: Kim, W. Chan
Published: (2011)

Strategi lautan biru : cara mencipta ruang pasaran yang tiada tandingan dan menjadikan persaingan tidak relevan /
by: Kim, W. Chan
Published: (2011)

Strategi laut biru(Blue ocean strategy) /
by: Kim, W. Chan
Published: (2005)

STRATEGI LAUTAN BIRU : Cara Mencipta Ruang Pasaran yang Tiada Tandingan dan Menjadikan Persaingan Tidak Relevan /
by: Kim, W. Chan
Published: (2011)

BLUE OCEAN SHIFT BEYOND COMPETING : PROVEN STEPS TO INSPIRE CONFIDENCE AND SEIZE NEW GROWTH /
by: Kim, W. Chan

50 best business ideas : of the 50 years /
Published: (2012)

The product manager's desk reference /
by: Haines, Steven
Published: (2009)

The Origin of Brands : How Product Evolution Creates Endless Possibilities For New Brands /
by: Ries, Al
Published: (2004)

Killer Heat / /
by: Fairstein, Linda

Built to love : creating products that captivate customers /
by: Boatwright, Peter
Published: (2010)

The Innovator's Field Guide Market : Tested Methods and Frameworks to Help You Meet Your Innovation Challenges /
by: Skarzynski, Peter

The genius machine : the 11 steps that turn raw ideas into brilliance /
by: Sindell, Gerald Seth
Published: (2009)

Eating the big fish : how challenger brands can complete againts brand leaders /
by: Morgan, Adam
Published: (2009)

Eating the big fish : how challenger brands can compete against brand leaders /
by: Morgan, Adam
Published: (2009)

It's About Time : The Competitive Advantage of Quick Response manufacturing /
by: Suri, Rajan
Published: (2010)