APA (7th ed.) Citation

Wilmshurst, J. (1995). The fundamentals and practice of marketing (Third Edition.). Published on behalf of the Chartered Institute of Marketing and the CAM Foundation [by] Butterworth-Heinemann.

Chicago Style (17th ed.) Citation

Wilmshurst, John. The Fundamentals and Practice of Marketing. Third Edition. Oxford: Published on behalf of the Chartered Institute of Marketing and the CAM Foundation [by] Butterworth-Heinemann, 1995.

MLA (8th ed.) Citation

Wilmshurst, John. The Fundamentals and Practice of Marketing. Third Edition. Published on behalf of the Chartered Institute of Marketing and the CAM Foundation [by] Butterworth-Heinemann, 1995.