APA (7th ed.) Citation

Wirtz, J., & Lovelock. (2005). Services marketing in Asia: A case book. Prentice Hall.

Chicago Style (17th ed.) Citation

Wirtz, Jochen, and Lovelock. Services Marketing in Asia: A Case Book. Singapore: Prentice Hall, 2005.

MLA (8th ed.) Citation

Wirtz, Jochen, and Lovelock. Services Marketing in Asia: A Case Book. Prentice Hall, 2005.

Warning: These citations may not always be 100% accurate.