Strategic management in the media : from theory to practice /
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| Format: | Book |
| Published: |
London Thousand Oaks, Calif:
SAGE,
2008.
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| Item Description: | Includes bibliographical references (p. [224]-239) and index. |
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| Physical Description: | 248 p: ill; 25cm. |
| ISBN: | 9781412903127 |