Skip to content
VuFind
Advanced
  • Search
  • Services management and market...
  • Cite this
  • Print
  • Export Record
    • Export to RefWorks
    • Export to EndNoteWeb
    • Export to EndNote
  • Permanent link
Export Ready — 
Services management and marketing : studies in Malaysia /

Services management and marketing : studies in Malaysia /

Bibliographic Details
Other Authors: Ahmad Azmi Mohd. Ariffin, Aliah Hanim M. Salleh, June M. L. Poon
Format: Book
Published: Bangi, Selangor: Faculty of Economics & Business, Universiti Kebangsaan Malaysia, 2009.
Subjects:
Service industries -- > Management -- > Research -- > Malaysia
Service industries -- > Marketing -- > Research -- > Malaysia
  • Holdings
  • Description
  • Similar Items
  • Staff View
Description
Physical Description:365 p; 24cm.
ISBN:9789834480035

Similar Items

  • Proceedings of the marketing and services management seminar 2009 : case studies in Malaysia : August 19, 2009, Residence Hotel, UNITEN, Bangi,Selangor /
    Published: (2009)
  • Services marketing : text, cases, and readings /
    by: LOVELOCK, Christopher H.
  • Kaedah penyelidikan : penggunaannya dalam pemasaran /
    by: Supranto, J.
    Published: (1986)
  • Malaysia service industries..
    Published: (1994)
  • Qualitative Marketing Research : A Cultural Approach /
    by: Moisander, Johanna
    Published: (2012)

Search Options

  • Advanced Search

Find More

  • Browse the Catalog

Need Help?

  • Search Tips