The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change /
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| Format: | Book |
| Published: |
San Francisco:
Jossey-Bass,
2010.
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| Edition: | 1st ed.. |
| Item Description: | Includes bibliographical references and index. Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media |
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| Physical Description: | xxv, 211p: ill; 22cm. |
| ISBN: | 9780470614150 |