The 1% windfall : how successful companies use price to profit and grow /

Bibliographic Details
Main Author: Mohammed, Rafi
Format: Book
Published: New York: Harper Collins, 2010.
Subjects:
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020 # # |a 9780061684326  
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090 0 0 |a 658.816   |b MOH 
100 1 # |a Mohammed, Rafi 
245 1 4 |a The 1% windfall :   |b how successful companies use price to profit and grow /   |c Rafi Mohammed. 
260 # # |a New York:   |b Harper Collins,   |c 2010. 
300 # # |a xxix, 224p:   |b ill;   |c 24cm. 
500 # # |a Includes bibliographical references and index. 
500 # # |a A book that explores the importance of pricing by simply asking: How does increasing prices just 1% impact profit?--Provided by publisher. 
500 # # |a The 1% windfall -- I: The foundation of pricing: value-based pricing -- Capture value by thinking like a customer -- II: The strategy of pricing -- Pick-a-plan -- Versioning -- Differential pricing -- III: Implementation: use price to profit and grow  
650 # 0 |a Pricing  
745 1 # |a One percent windfall 
999 |a 1107066922  |b BOOK  |c Main Non-Fiction  |e INTAN BK