APA (7th ed.) Citation

Kash, R., & Calhoun. (2010). How companies win: Profiting from demand-driven business models no matter what business you're in. HarperBusiness.

Chicago Style (17th ed.) Citation

Kash, Rick, and Calhoun. How Companies Win: Profiting from Demand-driven Business Models No Matter What Business You're in. New York: HarperBusiness, 2010.

MLA (8th ed.) Citation

Kash, Rick, and Calhoun. How Companies Win: Profiting from Demand-driven Business Models No Matter What Business You're in. HarperBusiness, 2010.

Warning: These citations may not always be 100% accurate.