APA (7th ed.) Citation

Jeffery, M. (2010). Data-driven marketing: The 15 metrics everyone in marketing should know. Wiley: John Wiley [distributor].

Chicago Style (17th ed.) Citation

Jeffery, Mark. Data-driven Marketing: The 15 Metrics Everyone in Marketing Should Know. Hoboken, N.J Chichester: Wiley: John Wiley [distributor], 2010.

MLA (8th ed.) Citation

Jeffery, Mark. Data-driven Marketing: The 15 Metrics Everyone in Marketing Should Know. Wiley: John Wiley [distributor], 2010.

Warning: These citations may not always be 100% accurate.