APA (7th ed.) Citation

Fisher-Buttinger, C., & Vallaster. (2008). Connective branding: Building brand equity in a demanding world. John Wiley.

Chicago Style (17th ed.) Citation

Fisher-Buttinger, Claudia, and Vallaster. Connective Branding: Building Brand Equity in a Demanding World. West Sussex, ENG: John Wiley, 2008.

MLA (8th ed.) Citation

Fisher-Buttinger, Claudia, and Vallaster. Connective Branding: Building Brand Equity in a Demanding World. John Wiley, 2008.