Branded! : how retailers engage consumers with social media and mobility /
How retailers can create an effective strategy for using social media and mobility Written in a blog format to help retailers experience interactive dialog in this rapidly growing communication vehicle, this book will create awareness of social networ
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| Format: | Book |
| Published: |
Hoboken, N.J:
Wiley,
2010.
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| Series: | Wiley and SAS business series
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| Subjects: |
| Summary: | How retailers can create an effective strategy for using social media and mobility Written in a blog format to help retailers experience interactive dialog in this rapidly growing communication vehicle, this book will create awareness of social networ |
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| Item Description: | Includes index |
| Physical Description: | xx, 264p: ill; 24cm. |
| ISBN: | 9780470768679 |