Branded! : how retailers engage consumers with social media and mobility /

How retailers can create an effective strategy for using social media and mobility Written in a blog format to help retailers experience interactive dialog in this rapidly growing communication vehicle, this book will create awareness of social networ

Bibliographic Details
Main Author: Brennan, Bernie
Other Authors: Schafer
Format: Book
Published: Hoboken, N.J: Wiley, 2010.
Series:Wiley and SAS business series
Subjects:

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