Voice of the customer marketing : A revolutionary five-step process to create customers who care, spend, adn astay /

Voice of the customer marketing : A revolutionary five-step process to create customers who care, spend, adn astay /

Bibliographic Details
Main Author:	Roman, Ernan
Format:	Book
Published:	New York: Mc Graw Hill, 2011.
Subjects:	Relation marketing Customer relations Customer profiling

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