Strategic Marketing /
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
New Jersey:
Pearson Education,
2012.
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| Subjects: |
| Item Description: | Includes index and appendix. |
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| Physical Description: | xxivi, 384p: ill; 23cm. |
| ISBN: | 9780136028048 |