Lancaster, G., & Massingham, L. (2010). Essentials of Marketing management. Routledge.
Chicago Style (17th ed.) CitationLancaster, Geoff, and Lester Massingham. Essentials of Marketing Management. New Yorka: Routledge, 2010.
MLA (8th ed.) CitationLancaster, Geoff, and Lester Massingham. Essentials of Marketing Management. Routledge, 2010.
Warning: These citations may not always be 100% accurate.