Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships /

Bibliographic Details
Main Author: Gillin, Paul
Other Authors: Schwartzman
Format: Book
Published: New Jersey: John Wiley & Sons,Inc, 2011.
Subjects:
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245 0 0 |a Social marketing to the business customer :   |b listen to your B2B market, generate major account leads, and build client relationships /   |c Paul Gillin and Eric Schwartzman. 
260 # # |a New Jersey:   |b John Wiley & Sons,Inc,   |c 2011. 
300 # # |a xxii,250p:   |b ill;   |c 24cm. 
500 # # |a Includes index 
650 # 0 |a Social media  
650 # 0 |a Internet marketing  
650 # 0 |a Marketing --   |x Social aspects  
700 0 # |a Schwartzman,   |h Eric  
999 |a 1202068132  |b BOOK  |c Main Non-Fiction  |e INTAN BK