Interactive Marketing : Revolution or rhetoric? /
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| Format: | Book |
| Published: |
New York:
Routledge,
2010.
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| Subjects: |
| Item Description: | Includes bibiographical references and index (Routledge interpretive marketing research;12) |
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| Physical Description: | 242p: ill; 24cm. |
| ISBN: | 9780415801713 |