Unconscious branding : how neuroscience can empower (and inspire) marketing /
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| Format: | Book |
| Published: |
New York:
Palgrave Macmillan,
2012.
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| Item Description: | Includes bibliographical references and index |
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| Physical Description: | xiv, 274p: ill; 23cm. |
| ISBN: | 9781137278920 |