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00721cam a2200205 7i4500 |
| 001 |
0000016349 |
| 005 |
20151104090000.0 |
| 005 |
##20151104120000.0 |
| 003 |
##MY-KlINT |
| 020 |
# |
# |
|a 9781137278920
|
| 039 |
# |
9 |
|y 201511041200
|z VLOAD
|
| 090 |
0 |
0 |
|a 658.8342
|b VAN
|
| 100 |
1 |
# |
|a Van Praet, Douglas
|
| 245 |
1 |
0 |
|a Unconscious branding :
|b how neuroscience can empower (and inspire) marketing /
|c Douglas Van Praet.
|
| 260 |
# |
# |
|a New York:
|b Palgrave Macmillan,
|c 2012.
|
| 300 |
# |
# |
|a xiv, 274p:
|b ill;
|c 23cm.
|
| 500 |
# |
# |
|a Includes bibliographical references and index
|
| 650 |
# |
0 |
|a Consumer behaviour --
|x Psychological aspects
|
| 650 |
# |
0 |
|a Marketing --
|x Psychological aspectsx
|
| 999 |
|
|
|a 1501069958
|b BOOK
|c Main Non-Fiction
|e INTAN BK
|