Rao, A., & Chandra, S. (2012). The LITTLE Book of BIG Customer Satisfaction Measurement: Ajit Rao, Subhash Chandra. SAGE.
Chicago Style (17th ed.) CitationRao, Ajit, and Subhash Chandra. The LITTLE Book of BIG Customer Satisfaction Measurement: Ajit Rao, Subhash Chandra. India: SAGE, 2012.
MLA (8th ed.) CitationRao, Ajit, and Subhash Chandra. The LITTLE Book of BIG Customer Satisfaction Measurement: Ajit Rao, Subhash Chandra. SAGE, 2012.
Warning: These citations may not always be 100% accurate.