Customer experience management : a revolutionary approach to connecting with your customers /

Bibliographic Details
Main Author: Schmitt, Bernd H
Format: Book
Published: New Jersey: John Wiley & Sons,Inc, 2003.
Subjects:
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100 1 # |a Schmitt, Bernd H 
245 1 0 |a Customer experience management :   |b a revolutionary approach to connecting with your customers /   |c by Bernd H Schmitt. 
260 # # |a New Jersey:   |b John Wiley & Sons,Inc,   |c 2003. 
300 # # |a xiv,242p.:   |b ill.;   |c 24cm. 
500 # # |a Includes index 
650 # 0 |a Relationship marketing  
650 # 0 |a Customer relations