The product manager's dest reference /

Bibliographic Details
Main Author: Haines, Steven
Format: Book
Published: New York: McGraw-Hill, 2009.
Subjects:
LEADER 00677cam a2200217 7i4500
001 0000019107
005 20151104090000.0
005 ##20151104122100.0
003 ##MY-KlINT
020 # # |a 9780071591348  
039 # 9 |y 201511041221  |z VLOAD 
090 0 0 |a 658.4   |b HAI 
100 1 # |a Haines, Steven 
245 1 4 |a The product manager's dest reference /   |c by Steven Haines. 
260 # # |a New York:   |b McGraw-Hill,   |c 2009. 
300 # # |a xxxix,704p.:   |b ill.;   |c 25cm. 
500 # # |a Includes bibliographical references and index 
650 # 0 |a New products  
650 # 0 |a Product differentiation  
650 # 0 |a Marketing --   |x Handbooks,manuals,etc  
650 # 0 |a Product Management --   |x Handbooks,manuals,etc