Copycats : combining imitation and innovation to aoutsmart your competitors /

Copycats : combining imitation and innovation to aoutsmart your competitors /

Bibliographic Details
Main Author: Shenkar, Oded
Format: Book
Published: Boston, Massachusetts: Harvard Business School Press, 2010.
Subjects:
Imitation -- > Economic aspects
Competition -- > Management
New products
Strategic planning
Diffusion of innovation -- > Management
Description
Physical Description:241p.; 22cm.
ISBN:9781422126738

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