Encylopedia of strategic management : marketing planning and evaluation : marketing planning and evaluation : vol. 1 /

Encylopedia of strategic management : marketing planning and evaluation :

Bibliographic Details
Main Author: Lancaster, Geoff
Other Authors: Massingham
Format: Book
Published: New Delhi: Crest Publishing House, 2002.
Subjects:
Management -- > Dictionaries
Management -- > Encyclopedias

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