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| LEADER |
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| 001 |
0000023988 |
| 005 |
20151104090000.0 |
| 005 |
##20151104130000.0 |
| 003 |
##MY-KlINT |
| 020 |
# |
# |
|a 9780199260003
|
| 039 |
# |
9 |
|y 201511041300
|z VLOAD
|
| 090 |
0 |
0 |
|a E 658.8
|b ELL
|
| 100 |
1 |
# |
|a Elliott, Richard
|
| 245 |
1 |
0 |
|a Strategic brand management /
|c Richard Elliott, Larry Percy.
|
| 260 |
# |
# |
|a New York:
|b Oxford University Press,
|c 2007.
|
| 300 |
# |
# |
|a xv,265p:
|b ill;
|c 25cm.
|
| 500 |
# |
# |
|a Includes bibliographical references and index
|
| 650 |
# |
0 |
|a Product management
|
| 650 |
# |
0 |
|a Strategic planning
|
| 700 |
0 |
# |
|a Percy,
|h Larry
|