Winning at Innovation : The A-to-F Model /

Winning at Innovation : The A-to-F Model /

Bibliographic Details
Main Author: Trias de Bes, Fernando, 1967- (Author)
Other Authors: Kotler, Philip
Format: Book
Language:English
Subjects:
Technological innovations -- > Management
Description
Item Description:Includes index
Physical Description:xvi, 272 pages: illustrations; 24cm.
Bibliography:Bibliography: pages 253-259
ISBN:9780230343436

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