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| LEADER |
00587cam a2200193 7i4500 |
| 001 |
0000038166 |
| 005 |
20151104090000.0 |
| 005 |
##20151104145300.0 |
| 003 |
##MY-KlINT |
| 020 |
# |
# |
|a 0684839245
|
| 039 |
# |
9 |
|y 201511041453
|z VLOAD
|
| 090 |
0 |
0 |
|a 658.827
|b AAK
|
| 100 |
1 |
# |
|a Aaker, David A.
|
| 245 |
1 |
0 |
|a Brand leadership /
|c by David A. Aaker and Erich Joachmsthaler.
|
| 260 |
# |
# |
|a New York:
|b The Free Press,
|c 2000.
|
| 300 |
# |
# |
|a 351p.
|
| 500 |
# |
# |
|a Includes bibliographical references and index
|
| 650 |
# |
0 |
|a Brand name products --
|x Management --
|z United States
|
| 700 |
0 |
# |
|a Joachimsthaler,
|h Erich
|