Reverse innovation : create far from home, win everywhere /

Bibliographic Details
Main Author: Govindarajan, Vijay
Other Authors: Trimble, Chris
Format: Book
Published: Boston: Harvard Business Press, 2012.
Subjects:
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100 1 # |a Govindarajan, Vijay 
245 0 0 |a Reverse innovation :   |b create far from home, win everywhere /   |c Vijay Govindarajan, Chris Trimble ; [foreword by] Indra K. Nooyi. 
260 # # |a Boston:   |b Harvard Business Press,   |c 2012. 
300 # # |a xv, 229 p;   |c ill;   |c 24cm. 
650 # 0 |a International business enterprises --   |x Management --   |x Case studies  
650 # 0 |a Technological innovations --   |x Management --   |x Case studies  
700 0 # |a Trimble, Chris