Predictive analytics : the power to predict who will click, buy, lie, or die /

Bibliographic Details
Main Author: Siegel, Eric
Format: Book
Published: Hoboken, N.J: Wiley, c2013.
Subjects:
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020 # # |a 9781118356852 (cloth)  
039 # 9 |y 201511041503  |z VLOAD 
090 0 0 |a 303.49   |b SIE 
100 1 # |a Siegel, Eric. 
245 0 0 |a Predictive analytics :   |b the power to predict who will click, buy, lie, or die /   |c Eric Siegel. 
260 # # |a Hoboken, N.J:   |b Wiley,   |c c2013. 
300 # # |a xvii, 302 p:   |b ill. (some col.);   |c 24cm. 
500 # # |a Includes index 
650 # 0 |a Human behavior  
650 # 0 |a Prediction (Psychology)  
650 # 0 |a Social sciences --   |x Forecasting