APA (7th ed.) Citation

Yasmin Merican. (2013). The right to brand: Levelling the brand playing field: Lessons from an emerging market. Trax Publishing Sdn Bhd.

Chicago Style (17th ed.) Citation

Yasmin Merican. The Right to Brand: Levelling the Brand Playing Field: Lessons from an Emerging Market. Malaysia: Trax Publishing Sdn Bhd, 2013.

MLA (8th ed.) Citation

Yasmin Merican. The Right to Brand: Levelling the Brand Playing Field: Lessons from an Emerging Market. Trax Publishing Sdn Bhd, 2013.

Warning: These citations may not always be 100% accurate.