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| LEADER |
00620cam a2200193 7i4500 |
| 001 |
0000039459 |
| 005 |
20151104090000.0 |
| 005 |
##20151104150600.0 |
| 003 |
##MY-KlINT |
| 020 |
# |
# |
|a 9781118611258
|
| 039 |
# |
9 |
|y 201511041506
|z VLOAD
|
| 090 |
0 |
0 |
|a 658.827
|b LEE
|
| 100 |
1 |
# |
|a Lee Yohn, Denise
|
| 245 |
0 |
0 |
|a What great brands do :
|b the seven brand-building principles that separate the best from the rest /
|c Denise Lee Yohn.
|
| 260 |
# |
# |
|a San Francisco:
|b Jossey-Bass,
|c 2014.
|
| 300 |
# |
# |
|a vii,241p;
|c 26cm.
|
| 504 |
# |
# |
|a Includes bibliographical references and index
|
| 650 |
# |
0 |
|a Brand name product
|
| 650 |
# |
0 |
|a Branding(Marketing)
|