The human brand : how we relate to people,products and companies /

Bibliographic Details
Main Author: Malone, Chris, 1969-
Other Authors: Fiske, Susan T.
Format: Book
Published: San Francisco, CA: Jossey-Bass, c2013.
Edition:First Edition.
Subjects:
Description
Physical Description:xii,187p; 24cm.
Bibliography:Includes index
ISBN:9781118758151