APA (7th ed.) Citation

Himmelfarb, P. A. (1992). Survival of the fittest: New product development during the 90's. Prentice-Hall, Inc.

Chicago Style (17th ed.) Citation

Himmelfarb, Philip A. Survival of the Fittest: New Product Development During the 90's. New Jersey: Prentice-Hall, Inc, 1992.

MLA (8th ed.) Citation

Himmelfarb, Philip A. Survival of the Fittest: New Product Development During the 90's. Prentice-Hall, Inc, 1992.