Services marketing : text, cases & reading /
| Main Author: | LOVELOCK, Christopher H. |
|---|---|
| Format: | Book |
| Published: |
New Jersey:
Prentice-Hall,Inc,
c1984.
|
| Subjects: |
Similar Items
-
Services marketing : text, cases, and readings /
by: LOVELOCK, Christopher H. -
Marketing : text and cases /
by: Hansen, Harry L.
Published: (1977) -
Marketing reserch : text and cases /
by: Boyd, Harper W.
Published: (1981) -
Marketing research : text and cases /
by: Boyd, Harper W.
Published: (1981) -
Relationship marketing : bringing quality, customer service, and marketing together /
by: Christopher, Martin
Published: (1991)