APA (7th ed.) Citation

M. Zairi. (1992). Competitive benchmarking: An executive guide. Technical Communications.

Chicago Style (17th ed.) Citation

M. Zairi. Competitive Benchmarking: An Executive Guide. Hertfordshire, England: Technical Communications, 1992.

MLA (8th ed.) Citation

M. Zairi. Competitive Benchmarking: An Executive Guide. Technical Communications, 1992.

Warning: These citations may not always be 100% accurate.