The future of competition : co-creating unique value with customers /

Bibliographic Details
Main Author: Prahald, C.K
Other Authors: Ramaswamy, Venkat
Format: Book
Published: Boston, Massachussets: Harvard Business School Press, 2004.
Subjects:
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100 1 # |a Prahald, C.K. 
245 0 0 |a The future of competition :   |b co-creating unique value with customers /   |c C.K. Prahald. 
260 # # |a Boston, Massachussets:   |b Harvard Business School Press,   |c 2004. 
300 # # |a xiii,257p:   |b ill;   |c 24cm. 
500 # # |a Includes index 
650 # 0 |a Success in business  
650 # 0 |a Strategic planning  
650 # 0 |a Customer relations  
650 # 0 |a Competition  
650 # 0 |a Customer services  
650 # 0 |a Economic value added  
700 0 # |a Ramaswamy, Venkat